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A+E & Samsung:
"Look closer - A love letter to America"

I creative directed the interactive version of the “Look Closer" campaign. In collaboration with A+E Networks and Samsung, this beautiful tour of the United States showcases the country's inherent ability to see what makes everyone the same:

"A love letter to America", allows the viewer to focus on specific words in the poem, and learn more about what these words mean to individuals around the country. The viewer explores what is important to them and expands their bond with the piece.

Viewers can also decide who will narrate the poem - the spoken word artist IN-Q or the singer-songwriter Jhené Aiko.