NESPRESSO Germany: START YOUR JOURNEY

The "Welcome to Nespresso" hub was piloted in Germany, UK, and Austria, with an ambition to bring the human-centric retail boutique experience to Nespresso’s online store. Through an interactive video solution, Nespresso empowered its customers to make choices that shape their story in real-time.

I directed the interactive experience for the campaign. Viewers are invited to discover the authentic coffee experience that best suits them. Dimitrios Sarakinis, coffee Ambassador for Nespresso Germany, is here to take you on a journey that
connects your perfect cup of Nespresso coffee
to the craftsmanship, expertise, and dedication to and quality that went into creating it. 

Silver Award for "Best Digital Customer Experience” at the International CX Awards 2021